Is there a way to create search results (and link to content outside of site) for content that doesn’t exist on our website? For example, we don’t sell a particular product but we have a partnership with another company that does. We have a pretty good list of search results with zero results. Can we create custom search results with links to third-party sites or do we need to make landing pages of these search terms to link to within Swiftype?
It’s possible to create such results with API-based engines. API-based engines allow you to create a result document for just about anything.
With the Crawler, you would have to create a landing page. You could, however, use a timed redirect via the refresh meta tag (or using JavaScript), to redirect users to a 3rd party. Swiftbot just needs to be able to index the landing page without being redirected by the server.